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Rebecca Lazar
Product Marketing Manager, ReturnGO
Rebecca Lazar is ReturnGO’s Product Marketing Manager. With over five years of experience in the digital marketing world, she is passionate about giving business owners the knowledge and tools they need to succeed.
Latest by Rebecca Lazar
ReturnGO & Yotpo Integration: Post-Purchase Communication Made Easy

ReturnGO & Yotpo Integration: Post-Purchase Communication Made Easy

ReturnGO is happy to announce a new integration with Yotpo for emails and SMS. With this integration, you can customize and automate your post-purchase notifications. How Does the Yotpo and ReturnGO Integration Work? ReturnGO integrates seamlessly with Yotpo’s email...

ReturnGO is SOC 2 Compliant: Enterprise-Grade Security

ReturnGO is SOC 2 Compliant: Enterprise-Grade Security

ReturnGO is thrilled to announce that the company is now recognized as SOC 2 Type II compliant, meeting the highest standards of security and data privacy. This industry-leading accreditation validates ReturnGO's enterprise-grade security measures and demonstrates its...

The Shocking Impact of Reverse Logistics on Modern Supply Chains

The Shocking Impact of Reverse Logistics on Modern Supply Chains

Reverse logistics have become increasingly important to the modern supply chain. As the eCommerce industry continues to grow quickly, managing product returns and transportation in the reverse supply chain is more critical than ever. What Is Reverse Logistics? Reverse...

7 Principles of Effective Post-Purchase Communication

7 Principles of Effective Post-Purchase Communication

How you communicate after the sale can make or break customer relationships and loyalty. Follow these principles of effective post-purchase communication to boost customer engagement, trust, and lifetime value. 7 Post-Purchase Communication Principles Post-purchase...

The History of Women in eCommerce

The History of Women in eCommerce

Women have played an important but often overlooked role in shaping the world of eCommerce. Let’s take a look at the inspiring journey of women entrepreneurs, pioneers, and visionaries who have left a lasting mark on the eCommerce industry as we know it today. Women...

Automate Your Amazon MCF Returns With ReturnGO

Automate Your Amazon MCF Returns With ReturnGO

ReturnGO is happy to announce a new integration with Amazon Multi-Channel Fulfillment (MCF), enabling you to automate and streamline your Amazon MCF returns and exchanges. As the only solution in the market providing end-to-end Amazon MCF returns automation, ReturnGO...

Streamline the Exchange Process With Instant Exchanges

Streamline the Exchange Process With Instant Exchanges

Streamline your eCommerce exchange process by offering customers the option to have their new items shipped immediately. Use ReturnGO’s instant exchanges to provide a smooth customer experience at no risk to your business. What Are Instant Exchanges? Instant exchanges...

A Comprehensive Guide to Managing Omnichannel Returns

A Comprehensive Guide to Managing Omnichannel Returns

Omnichannel returns are about making it easy for your customers to return items however they want, regardless of where they bought them. Let’s explore the challenges and benefits of managing omnichannel returns, and take a look at some practical strategies to...

7 Common Return Reasons and How to Prevent Them

7 Common Return Reasons and How to Prevent Them

Being familiar with the most common return reasons for eCommerce purchases, such as the item not fitting or the item arriving damaged, helps you understand how to prevent them in the future. Why do customers return items? Tracking the reasons customers give when...