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Rebecca Lazar
Product Marketing Manager, ReturnGO
Rebecca Lazar is ReturnGO’s Product Marketing Manager. With over five years of experience in the digital marketing world, she is passionate about giving business owners the knowledge and tools they need to succeed.
Latest by Rebecca Lazar
The Ultimate Guide to Maximizing ROI With Returns Management

The Ultimate Guide to Maximizing ROI With Returns Management

Did you know that you can actually improve your ROI by managing returns effectively? That's right! By reducing return rates, automating the returns process, and managing inventory efficiently, you can boost your bottom line and increase your store’s profitability....

10 Reverse Logistics Metrics to Track in eCommerce

10 Reverse Logistics Metrics to Track in eCommerce

Track reverse logistics metrics to get a clear understanding of how well your returns process is performing and where you can optimize it.  Why Track Reverse Logistics Metrics? Reverse logistics metrics are key performance indicators (KPIs) that measure the...

Can Automation Make eCommerce Returns More Eco-Friendly?

Can Automation Make eCommerce Returns More Eco-Friendly?

You might be wondering how you can make your store’s returns process more eco-friendly. That's where returns automation comes in to save the day. Let’s dive into the world of returns automation and explore how it can greatly reduce the environmental impact of...

Pros & Cons of Providing a Return Label in the Box

Pros & Cons of Providing a Return Label in the Box

When you ship out products to your customers, you have to decide whether to include a return shipping label in the box. While a label-in-box approach may be convenient for customers, it has downsides for your business like higher costs and environmental impact. When...

How to Manage eCommerce Warranty Claims Using Automation

How to Manage eCommerce Warranty Claims Using Automation

Warranty automation can revolutionize your eCommerce business with a self-service portal, powerful automation rules, and advanced eligibility conditions. Customers expect your products to perform as advertised, and to be able to file a warranty claim easily when...

Improve the Post-Purchase Experience with Order Tracking

Improve the Post-Purchase Experience with Order Tracking

In today's fast-paced digital world, delivering a seamless and enjoyable post-purchase experience is vital for the success of your online business. Enter order tracking and notifications - a powerful tool to keep your customers informed and engaged throughout their...

Make Returns Hassle-Free with Printerless Returns

Make Returns Hassle-Free with Printerless Returns

The future of return shipping is printerless returns using QR codes. ReturnGO enables you to offer printerless returns and revolutionize the way you handle returns and exchanges.  Create a sustainable, convenient returns process that will boost efficiency, reduce...

18 Tips to Improve the Online Customer Return Experience

18 Tips to Improve the Online Customer Return Experience

Providing a seamless returns experience for your customers is essential for building a successful online business. How you handle your returns can significantly impact customer satisfaction, retention, and brand loyalty. The Importance of Improving the Returns...

International Returns Made Easy: Managing Global Returns

International Returns Made Easy: Managing Global Returns

Different regulations, languages, and logistics make international returns a unique challenge. Providing a streamlined, automated, and localized return experience for international customers will help you scale for international growth. What Are the Challenges of...