Are you tired of absorbing the costs of customer returns? With nearly 40% of merchants now charging for returns, the retail landscape is shifting dramatically. Return Guard offers a revolutionary approach to returns management that balances customer satisfaction with your bottom line.
By implementing this innovative return coverage model, you can turn returns from a cost center into a revenue opportunity while providing shoppers with choice and transparency.
What is Return Guard?
Return Guard is a smart return coverage solution that changes the way returns are handled in eCommerce. You can let shoppers decide if they want return coverage at checkout. If they opt in, they’ll pay a small fee upfront, and then if they later need to return an item, it’s completely free for them – no shipping fees, no label costs.
Shoppers who don’t opt in for coverage can still return items, but they’ll be responsible for the return shipping costs. This creates a win-win scenario – shoppers get the choice and convenience they want, while you protect your bottom line.
More and more eCommerce brands are adopting return coverage models, and Return Guard is part of this growing trend, enabling you to stay ahead of the curve with a modern returns process.

Why Use Return Guard?
Returns have always been a hidden cost in eCommerce, with merchants absorbing the price of return shipping, processing, and restocking. However, consumer behavior is shifting: more and more shoppers are willing to pay for hassle-free returns, which opens the door for a smarter and more cost-effective approach for eCommerce stores.
By offering Return Guard, you can:
- Reduce your costs by eliminating the burden of return shipping fees for customers who don’t opt in.
- Increase revenue by collecting coverage fees, turning returns into an additional profit center.
- Enhance the customer experience by giving shoppers peace of mind when making a purchase.
- Encourage sustainable shopping habits by discouraging unnecessary returns.
Instead of seeing returns as a loss, Return Guard helps you turn them into an opportunity, both financially and in terms of customer satisfaction.
How Return Guard Works
With Return Guard, shoppers can buy return coverage when placing an order, ensuring that if they need to make a return, they won’t have to worry about shipping costs or return labels – it’s all covered.
- For shoppers who purchase return coverage, ReturnGO takes care of everything, from generating return labels to covering shipping costs, so they can return their items hassle-free.
- For shoppers who don’t opt in for return coverage, the return process still remains seamless, but they’ll be responsible for covering the cost of their return shipping.
This simple yet powerful approach enables you to:
- Reduce return costs by shifting expenses to those who don’t buy coverage.
- Enhance the shopping experience by giving customers peace of mind.
- Streamline operations with ReturnGO handling all return logistics – no extra effort required.
It’s a win-win: shoppers get peace of mind when making a purchase, and you get a more profitable and sustainable returns process.
Setting Up Return Guard
Implementing Return Guard is straightforward and requires minimal configuration. Within ReturnGO’s settings, you can customize the messaging that appears on your store to inform customers about the return coverage option, and decide where you want to offer Return Guard on your store – on product pages, on your cart page, or anywhere else.
The system can be configured to work with your existing shipping protection offerings, creating a comprehensive safety net for customers concerned about potential issues with their purchases.
Once set up, Return Guard automatically integrates with your return portal, identifying covered customers and providing them with free returns. For non-covered customers, the system will calculate and charge appropriate return fees according to your policies.
Chat with our experts to boost your customer return experience and LTV today.
Key Benefits of Return Guard
Here’s how Return Guard helps make returns effortless – helping you cut costs, increase profits, and give your customers peace of mind.
Offer One-Click Coverage at Checkout
Shoppers can opt in for return coverage with a single click when placing their order. The option is unobtrusive yet clear, ensuring that customers understand the benefits without disrupting the shopping flow. The messaging can be customized to match your brand and emphasize the value of coverage.
Automated Coverage Recognition
When a shopper who bought return coverage wants to make a return, ReturnGO’s system instantly recognizes their coverage status and processes their return without charging them for shipping or labels. This means a smoother experience for them – and fewer customer service inquiries for you.
For shoppers who did not buy return coverage, the system automatically calculates and applies return fees to make sure to cover the cost of the return label, ensuring you recover costs instead of absorbing them.

Compatibility with Your Return Policies
Return Guard works alongside your existing return rules and policies. You can maintain different return windows, restocking fees, or item-specific policies while still offering the coverage option. This flexibility ensures that Return Guard enhances rather than disrupts your current operations.
Revenue Generation from Coverage Fees
Instead of absorbing return costs, Return Guard helps turn them into a revenue stream. Every time a shopper opts in, you collect a small coverage fee upfront.
You keep a portion of these fees, and over time, it adds up – helping to offset return-related expenses while boosting your overall profitability.
Free Access to ReturnGO’s Returns Management Platform
A major benefit of using Return Guard is that you get full access to ReturnGO’s industry-leading returns management platform, completely free. This means you can:
- Automate and streamline the entire return process.
- Generate return labels effortlessly.
- Offer seamless exchanges and store credit options.
- Manage your entire returns flow in one place.
ReturnGO acts as your label provider, handling all return labels for both covered and non-covered returns, so you don’t need to manage any additional shipping integrations.
Use Return Guard to Transform Returns into Revenue
Return Guard simplifies your returns process while helping you save money. By offering shoppers the option to purchase return coverage, you reduce risks and improve convenience, all without complicating your operations. With ReturnGO handling the labels and automating the process, you get an efficient, cost-saving solution that requires no extra effort from you.
As more and more online stores adopt return coverage models, using Return Guard positions you as part of the forward-thinking group that’s adapting to the future of eCommerce returns management.
Ready to reduce your return costs? Book a demo with ReturnGO today to learn how Return Guard can streamline your returns management.