Rebecca Lazar
Product Marketing Manager, ReturnGO
Rebecca Lazar is ReturnGO’s Product Marketing Manager. With over five years of experience in the digital marketing world, she is passionate about giving business owners the knowledge and tools they need to succeed.
Latest by Rebecca Lazar
How to Make Online Gift Returns & Exchanges Easy

How to Make Online Gift Returns & Exchanges Easy

Gifts often fail to live up to expectations, and gift recipients are left with an item they can't use. Offering gift recipients an easy way to return their gifts online gives your Shopify store a competitive advantage. The global gift market is expected to reach...

Why You Should Use a 3PL for Reverse Logistics and Returns

Why You Should Use a 3PL for Reverse Logistics and Returns

Wouldn’t it be nice to be able to sell your products without having to spend your time overseeing how they are received, distributed, and returned? Processing returns can be expensive, time-consuming, and labor-intensive, but you don’t have to handle it all...

The Impact of Returns on your Repeat Purchase Rate

The Impact of Returns on your Repeat Purchase Rate

Product returns have a direct impact on your repeat purchase rate. While it may seem counterintuitive that customers who want to return items would be likely to buy from you again, here’s what’s happening: providing an easy and reliable returns process shows your...

How to Make Your Shopify Store More Profitable

How to Make Your Shopify Store More Profitable

An age-old question for eCommerce merchants is how to reduce expenses and increase profitability.  In eCommerce, profit is what matters. Your Shopify store may be generating huge amounts of sales from Google Ads or social media marketing, but if you’re not seeing...

We Just Raised $6.5 Million – Here’s What’s Next

We Just Raised $6.5 Million – Here’s What’s Next

We’re thrilled to share our big news - we just raised 6.5 million dollars! The seed fundraising round was led by the TPY Capital fund, along with other funds including Cresson, Good Company, SeedIL, and Aristagroa. Leading angel investors such as Yuval Tal, Dan Adika,...

5 Reasons Not to Manage Returns by Email

5 Reasons Not to Manage Returns by Email

Returns can be a huge headache for Shopify merchants. Returns mean additional time and energy spent processing packages, issuing refunds, and trying to keep your customers happy. With a small Shopify store, you might only be dealing with a couple of returns a month,...

How to Prevent eCommerce Chargebacks

How to Prevent eCommerce Chargebacks

Shopify eCommerce merchants can prevent chargebacks by implementing a return policy to change chargebacks into refunds. Learn strategies for avoiding chargebacks in your Shopify store. A chargeback is a payment refund that occurs when your customer disputes a credit...

What is an eCommerce Returns & Exchange Portal?

What is an eCommerce Returns & Exchange Portal?

Using a branded returns portal enables you to automate your returns & exchange process and provide a positive self-service customer experience. Returns have been a challenge for Shopify merchants around the world for years. The returns process is expensive and...

How to Prevent eCommerce Retail Return Fraud

How to Prevent eCommerce Retail Return Fraud

While retail return fraud can be a big challenge for eCommerce stores, there are actions you can take to prevent return fraud. Making it easy to return items is essential for customer loyalty and satisfaction. Unfortunately, this poses a challenge in preventing retail...